Canvas: Key Value-Experience Indicator
This Canvas will help you to keep on track of the work that actually bring you good business results. It helps you bring visibility to...
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Design practice for a digital-first world, and the necessary philosophy of technology
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- 2 min
Workshop: Create alignment with KPIs
Your KPIs are what connect your design work to business goals and the strategic direction. KPIs are able to align different teams across...
- 3 min
Canvas: Build your Design Hypothesis the right way
A simple canvas to create an effective and aligned hypothesis for your creative work A hypothesis has a very simple structure. It's an...
- 3 min
Value Proposition Canvas for B2C Businesses
Align business and customer needs for better design outcomes The conflict between customer needs and business needs should be...
- 2 min
Canvas: Designing experiences that respond to needs and emotions
This canvas will help you organize your findings and tackle, one by one, the elicited feelings from each identified need. I have used...
- 8 min
Design Research 101: Why-Who-What
In the current landscape, designers must be data-agnostic and discover human insights in any data source The empathic process can be...
- 6 min
Starting with Empathy in Design
One of the pillars of human-centric design is the importance of empathising with end-users during the design process. When a designer...
- 4 min
Winner: The Future? Bring It On frog X Capgemini Invent Awards 2021
Winner of frog X Capgemini Invent Sweden-Finland Awards 2021, category: The Future? Bring It On!
- 1 min
Multitude: the insights of all, as one
The computational power of a small coffee house is higher than a factory built in the year 2000. Small businesses can measure who visited...