WORKS FEATURED AT

©2019 by Lutav | Sérgio Tavares, ph.D.

I'm an award-winning, Helsinki-based designer and researcher. I have spent my entire  career designing and researching how we experience and relate  to the digital condition.

 

Currently, I focus on data & behavioural  design experiments. 

Born in Brazil, 1982, first years of Millennial generation, I'm a designer, consultant and media artist.

My work background is in design, marketing and analytics. I have worked with clients like Stora Enso, Finnair, Pfizer, Fiskars, Reima, Paulig, Finning, Ahlstrom, Posti, Adega Brasil and many others.

My Academic research has always been focused on our relationship with the digital condition.

 

My doctoral research and media art projects have been featured at the MIT (Massachusetts Institute of Technology), University of Salford, Catalunya Open University, Rhizome Artbase New York, MoMA San Francisco Blogs, videoKILLS Berlin, Aalto University, Nordic Digital Culture Network and many other forums.

I live, work and write in Helsinki, Finland — with my wife, Noora, a tough market competitor and Pinterest influencer, and our son, Amos.

IʼM SÉRGIO. 
IʼM AN EXPERIMENTER. 

LATEST PROJECTS

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How do we choose what to read, watch and listen to? My doctoral thesis sheds light on the media we consume before we consume media.

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DATA ✖ DESIGN

& HUMANS

An exercise in data, behaviours and measurable design

UPCOMING EVENTS

CURRENTLY READING

Psst! I publish the best bits of these readings on the blog section of this site,

check it out here